Advertise on Ireland’s most loved podcasts.
Advertise on Ireland’s most loved podcasts.
Podcasting is growing in Ireland, offering brands a unique way to connect with highly engaged audiences. With over 1 million people in Ireland regularly listening to podcasts, this medium offers an intimate and personal connection with listeners that’s hard to replicate elsewhere and HeadStuff Podcast is the home of the Ireland’s most loved shows.
Who We’ve Worked With
Why advertise on podcasts?
Podcasting has unparalleled potential to reach your audience and engage with them in a meaningful way through a trusted voice.
Why advertise with HeadStuff?
HeadStuff Podcasts connects your brand with premium Irish podcasts, whether you’re targeting niche audiences or looking for broader exposure, the podcasts on the network range in different categories covering comedy, parenting, literature, sex education and more!
Reach your ideal demographic with precision through genre-specific and interest-based podcasts.
Ads are delivered in a natural way through host-read formats, making them feel authentic and trustworthy.
Podcast listeners are highly engaged, with 80% of them listening to all or most of an episode, ensuring your ad gets heard.
We have different options for advertising. If you are unsure of how this works you can start from a dynamically inserted ad, then move to host reads ads and why not even sponsor an entire show!
Types of Podcast Advertising
Podcasting has unparalleled potential to reach your audience and engage with them in a meaningful way through a trusted voice.
There are many more ways to structure your podcast marketing, get in touch if you have something in mind or to hear other options and inventory types.
Types of Podcast Advertising
Dynamic Ads:
Packages from €200
Pre-recorded, targeted ads inserted in marked areas within an episode after publication. A VoiceOver artist records these ads in advance. These are not personalised per episode.
Host-Read Ads:
Packages from €400
They are created and voiced by the show’s host and inserted into the show. They are typically recorded on a per-episode basis. Host-read, mid-roll ads with pre-roll and post-roll mentions are the most effective way of reaching podcast listeners.
Sponsorships:
Contact for Pricing
Sponsor the entire show and get your brand featured in all episodes for a minimum of 3 months.
The Process
We’ll guide you through a seamless campaign setup
We’ll help you define your audience and goals.
Choose any or all the shows on the network that have a similar audience. We’ll find the best matches for your brand and target audience.
Our experienced team can craft compelling audio ads or guide you through working with podcast hosts for native reads. We also have production facilities to assist in recording and editing of your content.
We provide detailed reports on your campaign’s results after the end of the campaign.