Show Notes

For nearly two centuries, we have been told that English is the language of commerce and industry and that the Irish language sits outside this world, peeping in. Could a company from Ireland ever use Gaeilge in its product branding the way Ikea uses Swedish? Osgur Ó Ciardha is one half of the team behind Pop Up Gaeltacht (the other half being Motherfoclóir regular Peadar Ó Caomhanaigh). In today's episode, he chats to Darach about whether PUG has identified a market for an Irish language bar, the uses of Irish in advertising, the Euro Gaelach and the gravy train myth. Today's episode is swear-free. --- Contact the show at https://twitter.com/motherfocloir or email us at [email protected].